How does CEO Richard Lennox, the world's first bazillionaire, amuse himself? It's not like he can just decide to go for a walk around the block - The security teams, the helicopters, it's expensive and hard to be spontaneous. Better to simply stay home, peel off his silk tie and couture suit, and play with his nipples alone. To his own delight, he squeezes and pinches his nipples, rubs ice cubes on them to make them pop, and finally pulls on them with clamps - undoubtedly, designer clamps flown in from Paris. With all the money in the world, it's still the little things that count.